Comprehensive research services
The A4 team has deep experience in a broad array of business and marketing research areas. Whatever your specific objectives, chances are we’ve done something similar—often many times over. We’re passionate about sharing our expertise to help clients get the answers and insights they need, and the examples below are just some of the many ways we’re happy to lend a hand.
Brand awareness, perception, and preference surveys
Marketing and message testing (concepts, campaigns, products)
Voice of consumer research
Customer satisfaction surveys
Competitive strength assessments
Market research
Executive / SME / stakeholder insight interviews
Customer / prospect focus groups
Mystery shopping
Independent online research
News / media coverage summaries